Second Fashion Rocks the East a Success


The second annual Fashion Rocks the East fundraiser for the Miss La Mesa and Miss Santee Pageants drew an enthusiastic crowd to the La Mesa Community Center on Sunday, August 8, 2010. About 50 models, most either current or former Pageant contestants, showed off donated outfits from shops from La Mesa and Santee. A big “Thank You” goes out to Act II, PreVue, and Sara’s Selections in La Mesa and Rue 21 and Old Navy in Santee for all of their support. Thank you as well to all the other businesses and individuals that supported the event by donating to the silent auction. All together over $3,300 was raised to support the Pageant scholarship programs.

Sierra Billock, 2009 Miss Santee and currently a contestant for Miss California-USA, was the driving force behind this event. Last year she decided that a fashion show would be an excellent way to showcase local businesses, support the Miss La Mesa/Miss Santee Pageants, and help provide future Pageant winners with scholarships. She knew going in that it would be a challenge, particularly in this difficult economy, but with the support of the Pageant directors and the community the first Fashion Rocks the East came off smoothly. This year was even more successful, and Miss Billock hopes that it continues to grow over the years. With her enthusiasm and dedication, there should be no doubt about it.

Enjoy a few pictures from the Second Annual Fashion Rocks the East.

Sierra Billock, Miss Santee 2009, and Nicole Ehlke, Miss Santee Teen 2009

Mingling at the Dessert Reception and Silent Auction


Kimberly Swank, Miss Santee 2010, and Taylor Shelton, Miss Santee Teen 2010, show off specially donated jewelry from Michael’s Jewelers in Santee and Golden Artistry in La Mesa

Santee Chamber of Commerce Executive Director Warren Savage with Miss Santee 2008 Heather DePriest and Miss Santee Teen 2008 Lizzie Lingasin


Miss Santee Teens from 2007, 2008, and 2009

L-R: Jenee Musson, Lizzie Lingasin, Nicole Ehlke


Miss Santee Teen 2010 3rd Runner Up Rebecca Hudson and Miss La Mesa Teen 2009 Katarina Schweitzer model fashions from Rue 21

Miss Santee Teen 2010 Taylor Shelton and Miss La Mesa Teen 2010 Danamarie McNicholl Carter model party fashions from PreVue

Music was proved by Santee’s own Ramshackle

2009 and 2010 Miss Santee and Miss Teen Santee Queens model fashions from PreVue

Check back for a link to more pictures.

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1 Comment

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One response to “Second Fashion Rocks the East a Success

  1. Pingback: Fashion Fundraiser returns to East County | Scouting Santee

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